BPTP

Overview

NCR’s premier real estate organization, BPTP is committed to developing aesthetic residential and commercial spaces at unmatched value propositions.
Having delivered over 17000 homes across various projects in Delhi-NCR, BPTP has been consistently working towards gratifying customer experience.

Challenges

BPTP Brand had scope to enhance presence online. Due to poor presence on Google and average promotional activities on Social Media channels, it was missing to reach its target audience online. It was also lacking in executing marketing activities which can help them in quality lead generation. There was scope to improve Brand's presence in Owned, Earned and Paid Media.

Solutions

For BPTP, we executed SEO, Social Media Marketing, Adwords (Search, Display, and Video) & Content Marketing. Our Digital strategy has helped brand in generating awareness, engagement, and quality leads. Through Conversion Funnel Optimization, we optimized our campaigns, reduced cost per acquisition and improved ROI.

Scoreboard

  • 80% Keywords on Google Top 10 rankings
  • +125% sessions
  • -40% bounce rate
  • +5% pages per session
  • +200% Leads Per Month
  • +150% growth in Sales

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